ADIDAS + SPFC

Dirty Work factory was invited to launch the new Adidas and São Paulo FC shirts. Three lines of three different colors were stamped on the chest, stitching together generations. A red one to represent the present, the passion that runs through the SPFC fan’s veins. The white one shows the future, the certainty that everyone will always be together. And finally the black, which eternalizes the glorious past.

Dirty Work Factory
Agency: Ogilvy, Brazil
Client: Adidas
PROJECT SCOPE
2D Animation
Direction
Illustration
PROJECT STILLS
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