IQ for Morgan Stanley

The subtlety of the fluid camera with constant transitions was the biggest technical challenge posed by this project. 

 

To sort it out, the team added an extra step to the process, creating 3D layouts for most of the shots, which were the foundations on which the 2D artists would work on the volume of the objects.

 

The result was a sleek, dynamic 2D infographic animation, just like the client needed.

 

 

 

 

 

 

 

 

Agency:
Client: Morgan Stanley
PROJECT SCOPE
2D Animation
Illustration
Motion Design
Production
PROJECT STILLS
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