Games Package for ABC Network
Working in partnership with the ABC Network (home to the Emmy-winning “Modern Family” and comedy favourite “The Goldbergs”), Superestudio designed and produced a games package for the release of a new franchise ‘Sunday Fun and Games’.
Wanting the viewer to feel the excitement of crowd-fueled competition, the team at Superestudio tapped into the theme of stadium fan card stunts, wrapped up with a primary colour attack – Yellow! Red! Blue! The result? A high-tech take on old-school audience participation.
Superestudio
Agency: { }
Client: ABC Network, USA
Client: ABC Network, USA
PROJECT SCOPE
Art Direction
Concept
Design Illustration
Production
VFX & Post
Concept
Design Illustration
Production
VFX & Post