Expedia Idents
Aniverse were pitched to create some dynamic motion graphics with Expedia’s icons. The brief was to keep the animation dynamic and to reflect the sports they are depicting while utilising the existing client branding. Since the icons are pretty clean, they tried to make the transitions and animations a little more 3D to get a sense of depth.
Aniverse
Agency: Jelly via Anomaly
Client: Expedia
Client: Expedia
PROJECT SCOPE
2D Animation
Art Direction
Concept
Illustration
Art Direction
Concept
Illustration