Gatorade for TBWA Chiat Day LA
As part of its 50th Anniversary Celebration, Gatorade via TBWA Chiat Day LA, wanted to remaster it’s classic “Be Like Mike” commercial with Michael Jordan.
Gianluca Fallone, (Huesos Creative Director) was tasked with bringing the 2D component to life. He took his inspiration from anime and graphic novels then mixed the techniques combining live-action footage with dynamic and vector style animation
Hueso Studio
Agency: TBWA Chiat Day LA
Client: Gatorade
Client: Gatorade
PROJECT SCOPE
Art Direction
Design Illustration
Design Illustration