Identity for Architect, Esteban Fallone
Award-winning Architect, Esteban Fallone, asked Hueso to create some new assets as part of the firm’s identity kit. The idea behind these assets was to take a variety of his house projects and translate them into a different visual language.
In most cases, Architecture tends to be portrayed as something distant and even inaccessible. In here the characterisation of the houses are the ones of a storybook. They have a season, a time in the day and a story to tell.
Client: Esteban Fallone
Brand Development & Rebranding