
Labels History for Brahma
To celebrate 128 years of the famous Brahma beer, Africa called upon the technical skills of PICT Studio to create a series of posters in the style of the vintage beer posters, with the purpose of bringing this rich history of Brahma back to the streets.
Adopting the exact same techniques as the original painters, production began photographically with tailored costumes, models that resembled the body types of the day, and traditional lighting techniques.
Pict Studio
Agency: Africa, São Paulo
Client: Brahma
Client: Brahma
PROJECT SCOPE
Art Direction
Illustration
Photography
Production
Illustration
Photography
Production