Created in collaboration with Nick International, Superestudio’s global brand refresh focuses on the power of imagination via an array of kids interacting with the real world and Nick’s beloved characters in surprising and surreal mixes of live-action and graphics.

The project consisted of more than 250 deliverables, including bumpers, IDs, promo toolkits, and graphics developments for social media and off-air use for the US channel, with updated elements for the international channels to follow.