Pine O Clean for Havas Sydney

Working alongside Havas Sydney we were commissioned to help them develop 7 unique 3D characters showcasing the everyday germs that Pine O Clean can get rid of. The team wanted to treat the illustrations as portraits and up the ‘germ’ factor on each of the 7 images to showcase how dirty and smelly our clothes can get in our daily lives.  

 

The detail needed to be high as the agency wanted to use these static images as visual assets in a suite of animated social films. Using them as both wides and extreme close-ups, zooming in and panning around the images.   

 

CG & Production by Honeymill. Character Design & Art Direction by Jonas Mosesson

 

 

Studio
Agency: Havas, Sydney
Client: Pine O Clean
PROJECT SCOPE
Character design
Illustration
Sculpting & Modelling
Texturing & Lighting
PROJECT FILMS
PROJECT STILLS

 

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