Urban Spy for Beefeater Gin
Believe teamed up with Final Frontier to direct, design and animate this spot for Beefeater Gin, bringing to life the Beefeater character as a kind of shadow guardian behind every great bartender, creating seductive gin cocktails.
The film fuses film noir and spy genres in an after-dark exploration of Shanghai’s hidden Speakeasies, as we watch a mysterious blogger on the hunt, searching for clues to unveil the city’s best-kept secrets.
A tribute to the modern ‘urban explorer’, equipped with the latest tech gear and a curious mind, the animated short encourages customers to explore the best underground, hidden and secret bars of Shanghai.
Client: Pernod Ricard, China
Creatures & Characters